Private jet travel growing fastest in emerging markets

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Journeys via private jets between emerging markets and the world’s leading cities are some of the fastest growing according to private aviation provider NetJets and Knight Frank, a top property consultancy.

This year’s Wealth Report produced by Knight Frank confirms that 60 per cent of private flights start and end in the US. Europe is the second largest market accounting for 25 per cent of all flights.

London’s stand-out performance in Europe as an investment destination is confirmed by the fact that 30 per cent of the most frequented routes in this region either start or finish in the UK’s capital city.

Liam Bailey, global head of Research at Knight Frank, said: “Anticipating wealth and investment flows from one part of the world to another has become an industry in itself. NetJets’ insight shines some light on the latest trends. There is a clear synergy between established market routes and investment flows – with London and New York displaying one of the closest prime property relationships as well as flight paths.”

While Dubai and the UAE as a whole are seeing increasing traffic, the Middle East’s position as the world’s third largest market is being challenged by the rise of traffic in China and Brazil.

Since 2010 the number of private flights from Brazil to Europe has grown 20 per cent each year, with France, Spain, Portugal and the UK proving the main destinations. NetJets has also seen the total number of flight hours for its flights departing from Brazil increase by 42 per cent year on year between 2013 and 2014.

Africa is a more fragmented market, although Nigeria has emerged as a major hub private aviation with flights to and from Lagos making it into the Wealth Report’s top 10 fastest growing global routes.

“It’s the emerging-market data which proves the most insightful. Latin American investment in Europe, for example, has long been overshadowed by the larger scale investment flowing into Miami and other US hotspots,” explained Bailey.

“The multiple routes flying into key EU markets from Brazil, but also Argentina and other key Latin American hubs, reveals a closer relationship between these markets than is often recognised. The huge potential demand for property in Europe, and also in North America, from investors based in Asia, Africa, the Middle East and Latin America is hinted at by the new growth routes highlighted by the NetJets data.”

Marine Eugene, executive director, head of Sales, NetJets Europe said: “Our data shows that while the private jet market has stayed relatively flat in recent years, traffic is starting to pick up in line with the recovery seen in the US, and to a lesser extent, European economies.”

“It is also encouraging to see emerging markets such as Brazil and China beginning to mature and contribute a larger share of global private jet traffic. Indeed NetJets is the first international operator to have secured a Chinese Air Operating Certificate to operate in mainland China as we believe there is the potential for significant growth in this market,” Eugene added.

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