The African Press Organization (APO), the leading African press release wire service, has announced an alliance with Dow Jones Factiva, the world’s leading news and business information research tool.
According to a statement made available to PANA here Tuesday, the APO will provide Factiva with an Africa-related news release feed issued by companies, governments, international organizations, non-governmental organizations (NGOs) and United Nations (UN) agencies in six languages – English, French, Arabic, Spanish, Portuguese and German.
“This partnership will allow APO customers to reach Factiva users worldwide and inform them of new developments, investments and product launches done on the continent,” said Eloïne Barry, APO’s Executive Director.
“Professionals of big corporations consider the African continent as an asset to their development. Offering them intelligence and company information in real time will help them make better investment decisions,” Barry said.
APO has already entered similar partnership pacts with PR Newswire, Lexis Nexis and Comtex, among others.
APO, based in Dakar, Senegal, owns a media database of over 25,000 contacts and the main Africa-related news online community.
It offers a complete range of media relations tools such as press releases and monitoring services, distribution of online press conferences, interactive webcast, op-ed placements and events promotion.